1.
Scaling Procedures: Issues and Applications
by Richard G. Netemeyer, Willi...
ISBN: 9780761920274
List Price: $73.00
2.
Scaling Procedures Issues and Applications
by Netemeyer, Richard G., Bear...
ISBN: 9780761920267
List Price: $104.00
3.
Handbook of Marketing Scales : Multi-Item Measures for Marketing and Consumer Behavior Research
by Haws, Kelly L., Bearden, Wi...
ISBN: 9781412980180
List Price: $125.00
4.
Handbook of Marketing Scales
by Bearden, William O., Neteme...
ISBN: 9780803951556
List Price: $86.95
5.
Handbook of Marketing Scales Multi-Item Measures for Marketing and Consumer Behavior Research
by Bearden, William O., Neteme...
ISBN: 9780761910008
List Price: $116.00